Body wash has never been so dirty.
This grounding plant-based emulsion gently cleanses while adding moisture and lacing the skin with Heretic’s best-selling Dirty Hinoki fragrance.
Clean and non-toxic, the Heretic Parfum body wash formula uses plant-based ingredients that act as safe and gentle alternatives to the harsh sulphates and aggressive surfactants found in many cleansers. These naturally-derived ingredients create a rich lather while moisturising the skin… a win-win!
DIRTY HINOKI
What does it feel like taking a deep breath whilst standing in a wild Hinoki forest on Yakushima Island, just off the coast of southern Japan? How are your five senses stimulated by the imposing 7,000-year-old trees growing all around you? Inspired by the ancient practice of forest bathing, or Shinrin-Yoku, Heretic’s Dirty Hinoki fragrance was created to express the multi-sensory experience of clearing your mind and opening yourself up to the nature around you. Grounding and reassuring, yet with a fresh edge, this is a scent that harnesses both the power and the peace of an ancient woodland.
NOTES
Top: Lemon, Cedar, Nutmeg, Thyme, Pine
Middle: Hinoki, Cypress
Base: Elemi, Wormwood, Fir Absolute, Ambrettolide, Balsam, Frankincense
ABOUT THE BRAND
Heretic – one who does not conform to the ideals or opinions of the masses; one who follows their own path.
Created in 2016 in New York by Douglas Little, Heretic Parfum is a fragrance house with a mission to show the provocative side of naturals and the dirty side of clean.
Based on the mysterious, sensual and feral aspects of nature, Heretic began with a conscious choice to do things a little differently. The fragrances in the line are all plant based, made up of a blend of essential oils, concretes and absolutes, blended with non-GMO safe synthetics and alcohols to create challenging, unapologetic, visionary scents.
“Natural fragrances are much like wine in that you can detect nuances of the plant, the soil, and its surroundings. They have characters that cannot be achieved with synthetic copies. These fragrances are alive, they create an olfactory fingerprint” – Douglas Little.
As Heretic boldly disrupts the status quo of the fragrance industry with their radical transparency, their fragrances delve into the esoteric world and the realms of homeopathy, ayerveda, and herbology.
All Heretic Parfum fragrances are cruelty free and vegan, and range from 100% natural to 47% natural.
AQUA/WATER, SODIUM LAUROYL METHYL ISETHIONATE (Cleansing agent, safe & mild alternative to harsh sulfates & aggressive surfactants / derived from coconuts), SODIUM COCOYL ISETHIONATE (Cleansing agent, safe & mild alternative to harsh sulfates & aggressive surfactants / derived from coconuts), COCAMIDOPROPYL BETAINE (Produces rich lather. Safe & mild alternative to harsh sulfates & aggressive surfactants / derived from coconuts), GLYCERIN (Humectant derived from plant-based oils. Helps lock in skin's natural moisture), SODIUM METHYL OLEOYL TAURATE (Gentle, sulfate-free cleanser and foaming agent with moisturizing properties), DECYL GLUCOSIDE (Surfactant that hydrates and prevents drying of the skin), LAURYL GLUCOSIDE (Foaming and emulsifying properties), CAPRYLYL/CAPRYL GLUCOSIDE (Gentle, sulfate-free cleanser and foaming agent that creates rich lather), SODIUM ALPHA OLEFIN (C14-16) SULFONATE (Biodegradable cleansing agent with high cleaning power and foaming properties), HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE (Thickening agent derived from guar beans), CITRIC ACID (Ph balancer with pore cleansing and exfoliating properties), TETRASODIUM GLUTAMATE DIACETATE (Stabilizer to prevent discoloration), SODIUM BENZOATE (Preservative), POTASSIUM SORBATE (Preservative), TRIETHYL CITRATE (ester of citric acid from citrus fruits/functional isolate), JUNIPERUS VIRGINIANA (Texas red cedarwood steam-distilled oil), CITRUS AURANTIUM BERGAMIA (cold-pressed bergamot peel oil), OXACYCLOHEXADEC-12-EN-2-ONE (ambrettolide/musk note), TETRAMETHYL ACETYLOCTA-HYDRONAPHTHALENES (safe synthetic wood note), CUPRESSUS SEMPERVIRENS (cypress leaf/nut/stem oil), CITRUS LIMON (cold-pressed lemon peel essential oil), CEDRUS DEODARA (sustainable Himalayan cedarwood oil), OLIBANUM (frankincense extract), ABIES SIBIRICA (steam-distilled Siberian fir oil), ETHYL HYDROXYPYRONE (safe synthetic caramellic note), BETA-CARYOPHYLLENE (spicy clove note), CEDRENYL ACETATE (safe synthetic wood note), CEDRUS ATLANTICA (steam-distilled Atlas cedarwood oil), BOSWELLIA CARTERII (frankincense gum extract), TERPINEOL (pine note), MYRISTICA FRAGRANS (nutmeg kernel oil), CANARIUM LUZONICUM (elemi gum nonvolatiles), ROSMARINUS OFFICINALIS (rosemary leaf oil), PELARGONIUM GRAVEOLENS (geranium essential oil), THUJA OCCIDENTALIS (cedar leaf oil), ZANTHOXYLUM PIPERITUM (Japanese pepper fruit extract), ARTEMISIA HERBA-ALBA (wormwood oil), PIMPINELLA ANISUM (aniseed oil), ELETTARIA CARDAMOMUM (cardamom seed oil), THYMUS VULGARIS (thyme leaf oil), ABIES BALSAMEA (sustainable balsam Canada resin), PROPANEDIOIC ACID, 1-(3,3-DIMETHYLCYCLOHEXYL) ETHYL, ETHYL ESTER (safe synthetic fruity white musk note), DIPROPYLENE GLYCOL (safe synthetic), PENTAERYTHRITYL TETRA-DI-T-BUTYL-HYDROXYHYDROCINNAMATE (safe synthetic), ISOPROPYL MYRISTATE (safe synthetic).
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