Hinoki Meditation is part of d’Annam’s Chapter 2 series, Memories of Japan. Each fragrance in this collection is a loving tribute to the rich heritage of Japanese culture. No matter your connection to Japan – whether as a lifelong native, an inspired traveller, or an admirer from afar – you will still find your own memories in these fragrances.
ヒノキ浴 – Hinoki Meditation is an ode to the iconic native Japanese tree, the hinoki cypress. Considered a sacred tree in Japan, its timber is resilient and hardy, and has been used to build temples, shrines and other such important structures since ancient times. In addition, it is one of the main ingredients you will find in traditional Japanese incense and has been used in Shinto purification rituals and ceremony for thousands of years. Beyond that, hinoki oil has strong antimicrobial properties, and is known for its calming, mood boosting aromatherapeutic properties!
Inhaling clouds
exhaling clouds,
mountaintop pines
– Anonymous
NOTES
Hinoki Cypress, Forest Leaves, Incense, Spices, Japanese Cedar, Sandalwood
PERFUMER
Anh Ngo
HOW IT WEARS
Hinoki Meditation begins leafy and green, with the smell of forest leaves permeated by a gentle warm waft of incense. This beckons in the citrusy, piney, resinous character of hinoki, which is the strongest note apparent in this fragrance… naturally! The sharpness if the hinoki is perfectly complemented by a sparkle of spice and the crisp edge of cedar, before the composition settles down to reveal its base of creamy, calming sandalwood. Hinoki Meditation has impressive lasting power and longevity, and will keep you feeling grounded all day long.
LORE LOVES
Hinoki Meditation paints an olfactory picture of the entire hinoki tree – from its leafy tips to its branches, all the way to its trunk. It really captures the soul, the essence of the hinoki tree – which is exactly what the creator of this fragrance set out to do! This fragrance is wonderful for lovers of woody scents who want something that feels a bit lighter or greener.
ABOUT THE BRAND
d’Annam is a fine fragrance house from Vietnam – in fact, its name means just that: “from Vietnam”.
After noticing how Western brands were dominating the fragrance market, founder Nick Hoang decided to be the change he wanted to see. What resulted was a brand that celebrates the many diverse cultures of Asia, reflecting their rich heritages and unique points of view. d’Annam is Hoang’s way of amplifying Asian voices and honouring their time-honoured perfume making traditions – many of which long pre-date the Western ones.
d’Annam releases their fragrances in chapters, each an homage to a different Asian country.
The first was Enchanting Vietnam, a love letter to Hoang’s homeland, dedicated to the smells and scenery of his upbringing. Second came Chapter 2: Memoires of Japan, one of Hoang’s favourite places to visit, inspired by the memories he created on his travels. Third, Chapter 3: Majestic China, an ode to one of the great cradles of civilisation, vast and luminous. For Chapters 2 and 3, Hoang consulted with cultural experts and perfumers from those countries in order to paint the most authentic and reverent pictures of those places.
Combining tradition with innovation, each d’Annam creation is more than a fragrance, it’s a piece of art, a narrative, a memory.
d’Annam fragrances are cruelty free in accordance with the European IFRA standards, they are vegan, and do not test on animals.















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