Initio

Sugar Blast EDP 90ml

Name: Sugar Blast EDP 90ml | Lore Perfumery
Brand: Initio
SKU: INI12221
Price: 529.00 AUD
Availability: OutOfStock

$529.00

Out of stock

SKU: INI12221 Categories: Fragrance, Amber, Eau De Parfum, Gourmand, Musk, Sweet Brand: Initio

Fragrance Family:

Description

Part of Initio’s Supercharged Collection, a range engineered to unlock a new emotional territory: joy! An olfactive manifesto for those who crave intensity, energy and aliveness, Initio aims to fix the global joy deficit with this collection of Supercharged fragrances.

HIT THE BLAST, FEEL THE CHARGE.

Sugar Blast is a functional fragrance scientifically validated through a pioneering neuro-olfactive protocol measuring the brain’s response to scent in real time. Powered by the JOYDROP complex, it activates multiple neural pathways within the reward system, generating a measurable surge of pleasure, indulgence, and addictive joy.

With its ambery gourmand accord, sharp and fizzy like a candy hit, Sugar Blast triggers a dopamine rush and an addictive wave of joy.

NOTES
Lavender, Coconut, Vanilla, Praline, Rum, Cashmeran, Ambroxan

HOW IT WEARS
Immediately upon spraying Sugar Blast, you’re greeted with a warm, smooth, sweet blend of vanilla, praline, and rum; inviting and dopamine-inducing. As the fragrance dries down, lavender subtly counters the sweetness of the more gourmand notes, and coconut adds a delicious creaminess to the composition. The base is plush, musky and skin-like due to the ambroxan and cashmeran, which softly amplify scent throw and elongate lasting power. Overall we would call this a gourmand skin scent, it’s definitely not a beast, but it’s not supposed to be!

LORE LOVES
If you’re a gourmand lover, you will adore Sugar Blast. It delivers on everything it promises – it’s a delish, sophisticated musky gourmand that will put an immediate smile on your face. It’s comforting, enveloping, warm and nostalgic, like a hug from a loved one or an intimate snuggle under the covers after breakfast in bed.

Initio

Since 2015, Initio Parfums Privés has been a pioneer in the world of functional fragrance. They view perfume as an object of transformation; something that can influence how you feel both physically and mentally.

The limbic system, located deep within your brain, is the control centre of emotion. It processes scents, sounds, memories, and very importantly, your unconscious. Studies show that up to 75% of daily emotions can be triggered by scent unconsciously. With this in mind, Initio set out to create a range of fragrances designed to more intentionally illicit particular emotional reactions. They partnered with dsm-firmenich, a perfume laboratory that has been researching the neuroscience of fragrance for over 30 years, and together created a range of perfumes that create measurable emotional response – otherwise known as functional fragrance.

Each of Initio’s collections explores a different emotional territory, formulated using specific notes proven to assist in triggering certain emotions or feelings. The Carnal Blends Collection encourages love, attraction and connection using sensual hedione, The Absolutes Collection harnesses the power of animalic notes to help sharpen your animal instincts, The Hedonist Collection encourages healing and harmony using noble raw materials know for their well-being power, and the Black Gold Project utilises the sacred scent magic of oud to encourage confidence and conquest.

Made in France, Initio perfumes are blended with both natural and safe synthetic ingredients.

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