GHOSTS by HERETIC PARFUM LAUNCHING 26.06.26
Exclusive Australian launch at Lore Perfumery
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GHOSTS is a spectral collection of five phantom perfumes to haunt and linger.
Created in collaboration with Chelsea Wolfe, just like her voice, each fragrance is ethereal and devastating, tender and feral. The fragrances are blended using notes that are chosen for their ability to linger and return. Resins that unfold slowly and warm the skin creating a skin-like veil. Spectral musks, sheer woods, ghosted florals, and animalic whispers appear and disappear as the day unfolds.
DUSTY • COLD • PERIPHERAL
Shadow People – Presences perceived at the margins. The feeling of being observed. Shadow People is an unsettling scent of dust, oakmoss, static electricity, and the mineral dampness of geosmin. It subtly alters the space around you, and lingers as a medium for exploring the unresolved.
NOTES:
FIRST ENCOUNTER: Cold Vapor
A sharp breath of icy citrus and aromatic air emerges from the darkness.
HEART: Presence
Dark florals and muted spice hover at the edge of perception.
RESIDUAL HAUNTING: Liminal Earth
Moss-covered woods and ambered musk settle like footprints in an empty corridor.
ABOUT THE BRAND
Heretic – one who does not conform to the ideals or opinions of the masses; one who follows their own path.
Created in 2016 in New York by Douglas Little, Heretic Parfum is a fragrance house with a mission to show the provocative side of naturals and the dirty side of clean.
Based on the mysterious, sensual and feral aspects of nature, Heretic began with a conscious choice to do things a little differently. The fragrances in the line are all plant based, made up of a blend of essential oils, concretes and absolutes, blended with non-GMO safe synthetics and alcohols to create challenging, unapologetic, visionary scents.
“Natural fragrances are much like wine in that you can detect nuances of the plant, the soil, and its surroundings. They have characters that cannot be achieved with synthetic copies. These fragrances are alive, they create an olfactory fingerprint” – Douglas Little.
As Heretic boldly disrupts the status quo of the fragrance industry with their radical transparency, their fragrances delve into the esoteric world and the realms of homeopathy, ayerveda, and herbology.
All Heretic Parfum fragrances are cruelty free and vegan, and range from 100% natural to 47% natural.


















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